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Sunday, May 28th, 2017


Avaya introduces Smart Digital Transformation-as-a-Service to APAC businesses

Digital Transformation-as-a-Service – SmartDXaaS

Avaya has introduced its concept of Digital Transformation-as-a-Service – SmartDXaaS – for the Asia-Pacific region. Speaking at the start of the annual Avaya Technology Forum in Bangkok, the first in a series of events that will also be held in Dubai, Ireland and the US, Avaya executives outlined a range of cloud-based solutions and professional services that are helping organizations achieve digital transformation objectives, manage operations more cost-effectively, and deploy new technologies more easily in an “as-a-service” model.

During the opening event, Avaya also outlined the company’s transition to a software and services company. Avaya executives said the company is seeing the strongest demand for solutions based on an OPEX model, with its managed services business posting year-on-year growth of 16%, as enterprises increasingly look to cloud-based, customizable solution. For the first fiscal quarter, 73% of Avaya’s revenue were from software and services, with half of all sales coming from new and cloud-enabled technologies.

“Businesses in the Asia-Pacific region are facing unprecedented challenges to evolve digitally, react to today’s challenging market conditions, and deliver differentiated experiences to digitally savvy customers,” said Nidal Abou-Ltaif, President, Europe, Middle East & Africa and Asia Pacific, Avaya.

As enterprise CEOs increasingly place digital transformation at the center of their corporate strategies, demand for “as a service” cloud-based solutions are outpacing overall IT industry growth. As the only company specializing in complex business communications, built on open and mobile software platforms and supported by a robust underlying networking infrastructure, Avaya is uniquely placed to help drive customers’ digital transformation strategies.