IDA, Google to train 25 aspiring analytics professionals

The Infocomm Development Authority of Singapore (IDA) and Google have launched the Squared Data & Analytics Program to help train young professionals looking to enter the data and analytics sector in Singapore. The program will provide 25 aspiring analytics professionals with the skills they need to gain a competitive edge in the world of data driven innovation.

Innovation in data analytics is fast reshaping economies in Asia Pacific, helping businesses across the region find better ways to move faster and meet rapidly evolving global demands.

Research by PwC shows that data-driven innovation added more than S$70 billion (AUD 67 billion) in new value to the Australian economy in 2013. At 4.4 percent, this was nearly equivalent to the retail sector’s contribution to the economy. Japan has also harnessed the benefits of data: in 2014, it added over SGD 80 billion (JPY 7 trillion) in value to the economy, mostly in intelligent planning for supply chain management.

This is also seen in Singapore, where data driven innovation contributes more than SGD 4.2 billion to the economy, according to research by Analysys Mason. This is set to nearly triple in the next four years to SGD 11.6 billion, at which point the impact of data driven innovation will be more than twice as much as the utilities sectors’ GDP contribution.

“It’s incredible, even to us at Google, how much data and analytics have reset possibilities and expectations for Singaporean businesses looking for global growth,” said Joanna Flint, Country Director, Google, Singapore.

“Companies that embrace it are seeing tremendous upside in the various areas including marketing, planning, and customer service, meaning the job opportunities for those with the right skills are plentiful and only getting better. At Google, we’re delighted to be continuing our collaboration with the IDA on the Squared Data & Analytics Program and supporting 25 Singaporean students on their journey into this exciting space.”

“Data analytics play a critical role in our journey in becoming a Smart Nation,” added Steve Leonard, Executive Deputy Chairman, IDA.

“IDA has been working with various industry partners to develop a strong base of data analytics professionals. The Google Squared Data and Analytics Program, now enhanced, will develop more young talents in data analytics skills across different domains and industries. IDA is excited to have industry partners like Google coming on-board to support us in advancing this Smart Nation journey,” Steve Leonard, Executive Deputy Chairman, IDA.

The Squared Data & Analytics Program is part of the IDA’s Company-Led Training (CLT) program, an initiative which supports the industry in recruiting, mentoring and training entrant infocomm professionals in fast-growing technologies such as data and analytics; and mobile application development.

Building on the Squared Data Program launched last year, the Squared Data & Analytics Program will provide 25 Singaporean fresh graduates with intensive training in analytics, and give them the opportunity to work in media agencies or data divisions of a range of industry sectors. They will also receive mentoring from top industry talent throughout the program. Applications for July 2015 are now open and will close on April 15, 2015.